Sep 22, 2022How to Develop Systems and Processes for Content RepurposingSystems and processes play a huge part in the success of any business. Former Indian President A.P.J. Abdul Kalam once said, “excellence is a continuous process and not an accident”. …B2b Content Marketing4 min readB2b Content Marketing4 min read
Sep 15, 2022Content Repurposing: Who Not HowThere are many situations in life when you ask yourself, “How can I do this?” when the question should actually be, “Who can help me do this?” Who Not How is a concept developed by strategic coach and entrepreneur, Dan Sullivan, and organizational psychologist, Dr. …Content Marketing Agency5 min readContent Marketing Agency5 min read
Sep 1, 2022How to Repurpose Content for YouTube ShortsIt’s no secret that short-form videos have taken over social media and they are here to stay. Influencer Marketing Hub report that 96% of consumers prefer short-form video, it has the highest ROI and it’s the best media for lead generation and engagement. Plus, Increditools tells us 1.5 billion logged-in…Youtube Shorts4 min readYoutube Shorts4 min read
Aug 25, 2022How to Repurpose Your Content into a CourseOver the past decade, our appetite for online learning has been steadily on the rise, then during the pandemic, it understandably skyrocketed. According to statista.com, the global e-learning market is forecast to reach almost 400 billion US dollars by 2026. Ultimately, people have an appetite to upskill and are keen…Content Repurposing5 min readContent Repurposing5 min read
Aug 18, 2022How to Repurpose Blog Posts into a White PaperWhite papers are excellent marketing tools for B2B businesses. They exist to inform, explain and educate, and there are a number of reasons why repurposing your long-form content into even longer-form content is a good idea… that said, this type of long-form, educational content takes time to create, so that’s…Content Repurposing5 min readContent Repurposing5 min read
Aug 4, 20223 Ways to Repurpose Long-Form Content into Even Longer-Form ContentWith time and attention spans limited, it may seem counter-intuitive to extend your long-form content into something even longer. Besides, we often think of repurposing as taking long-form content and turning it into brilliant short-form content, like those impactful social media quotes, hilarious memes and memorable Reels and TikToks that…Content Repurposing5 min readContent Repurposing5 min read
Jul 28, 2022How to Create Content with a Video-First ApproachWe all know the world of content marketing is constantly evolving. And as the online world becomes more noisy and saturated, the need to keep on top of what’s working is increasingly important. We’ve noticed recently that more and more brands and creators are sidelining audio-only content in favor of…Content Marketing5 min readContent Marketing5 min read
Jul 21, 2022Converting Short-Form New Fans to Long-Form SuperfansHave you ever considered who is consuming your short-form content versus your long-form content? Are they the same people? Do they have the same motivations? And most importantly…how do you convert those casual fans of your short-form content into devoted superfans of your long-form content? Here, we reveal some top…Content Marketing6 min readContent Marketing6 min read
Jul 7, 20225 Ways to Repurpose Customer InterviewsWe all love hearing feedback from customers about our products and services. The positive feedback can be celebrated and shared far and wide. The not-so-good feedback gives us the opportunity to reflect and improve. The comments, stories and experiences our customers share with us can fuel us to continue creating…Social Media Marketing5 min readSocial Media Marketing5 min read
Jun 30, 202210 Types of Video Your Business Should RepurposeContent marketers: are you creating tons and tons of video content? If so, you will benefit from reading this blog post! Yans Media report that 71% of B2B marketers use video and 73% of them report a positive return on investment. You might be thinking: ‘I have enough on my…Video Marketing6 min readVideo Marketing6 min read
